Trends & Techniques

Toasty Gaze

Warm, wearable and totally on trend — this makeup tutorial blends rich brown hues and matte textures for a look that’s modern yet timeless. Discover the beauty of a neutral palette, and elevate your everyday eye in just a few steps.

Get the Look

Makeup brush covered in a light shade of concealer

Step 1: Prime

Apply a thin layer of Mary Kay® Multi-Benefit Concealer to your eyelids to create a smooth, even base.

Tip of a light brown eye shadow stick in front of the product swatch

Step 2: Cover

Glide Mary Kay® Matte Eye Shadow Stick in Celestial Nude across your lids, then blend with your fingertip for a seamless finish.

Product swatch featuring dark brown eye shadow powder

Step 3: Crease

Add depth by sweeping Mary Kay Chromafusion® Eye Shadow in Hazelnut into the creases of your eyelids.

Close-up of a brown eye with winged eyeliner being applied

Step 4: Line

Draw a soft line from the middle of your upper lashline to the outer corner using Mary Kay® Matte Eye Shadow Stick in Orbit Clay.

Two pink bottles of eye makeup remover against a light background

Step 5: Sharpen

Dip a cotton swab in Mary Kay® Oil-Free Eye Makeup Remover and clean up any uneven edges to perfect your look.

†Available while supplies last

Balance bold lines with rich, earthy tones for a full-face look that’s polished and refined.

Fill in brows’ sparse areas with Mary Kay® Precision Brow Liner in your preferred shade.
Set brows with Mary Kay® Clear Brow Styling Gel for a polished look.
Apply two coats of Mary Kay® Ultimate Mascara™ in Black Brown for volume.
Smooth on TimeWise® Luminous 3D Foundation for radiant coverage.
Contour cheeks with Mary Kay Chromafusion® Contour in Latte for definition.
Line lips using Mary Kay® Waterproof Lip Liner in Beige Nude.
Finish with Mary Kay® Gel Semi-Shine Lipstick in Rosewood for soft colour.

Close-up of brown matte eye shadow stick tip

Product swatch featuring brown eye shadow, clear brow gel and black mascara

Tower of matte eye shadow pieces in brown shades

FAQs

What is toasty makeup?

Toasty makeup is all about warm, bronzed tones that create a cozy, cohesive vibe. This trending look often features brown shades, matte finishes and monochromatic colours. Our toasty makeup tutorial includes a matte eyeshadow stick that doubles as a brown eyeliner for an effortless, chic finish.

What is a neutral makeup look?

A neutral makeup look emphasizes soft, understated tones that accentuate your natural beauty. You can stay cohesive with a brown palette, or mix warm neutrals for added dimension. This style is perfect for everyday wear and complements any outfit.

What colour eyeshadow for a natural look?

For a natural look, stick to neutral eyeshadow palettes with shades like beige, light brown and soft taupe. These colours blend easily and pair well with brown eyeliner for subtle definition. Adding a coat of your favorite mascara ties the whole look together with a refined touch.