When the right shade is applied properly, a great foundation is the perfect start to a flawless finish. But with so many Mary Kay® formulas and shades to choose from, selecting the right one to build on can sometimes be confusing. Here are a few foundation facts that can help you find your perfect match.
TimeWise Luminous-Wear® Liquid Foundation (for normal-to-dry skin) and TimeWise Matte-Wear® Liquid Foundation (for combination-to-oily skin), your customers can fight fine lines and wrinkles and look gorgeous while doing it. Developed with skin type and preferred finish in mind, these beauty multitaskers provide skin care benefits and beautiful coverage while visibly fighting the signs of aging. Infused with vitamin E, minerals and a patented blend of collagen building peptides, the result is skin that instantly looks firmer, younger and healthier. Fine lines and wrinkles look less visible as the overall condition of skin is improved.
Each formula comes in 23 transfer-resistant shades to match a wide variety of skin tones. Plus, the age-fighting benefits of these foundations make them an essential “fifth step” of the TimeWise® Miracle Set®.
Mineral Powder Foundation combines the feel of a powder with the coverage of a foundation. Lines, wrinkles and finer imperfections seem to disappear. Weightless and skin-perfecting, the powder provides natural coverage in the sweep of a brush. For a flawless look, a specially-designed mineral foundation brush should be used when applying this type of foundation.
Crème-To-Powder Foundation† is a lightweight, two-in-one product that glides on like a cream and dries to a powdery, matte finish. It's great for women who like more opaque coverage and/or need to hide minor imperfections and blemishes. The foundation pan was designed to fit beautifully into the Mary Kay® Compact.
Find the Shade for You
Once you've found the perfect formula to fit your needs, the next step in achieving complexion perfection is finding the right shade. In addition to evening out skin tone and helping protect the skin from environmental damage, foundation can make the skin look smooth and flawless. Here are a few tips for nailing down the perfect hue.
Yellow-based foundations work well on almost everyone. Foundations with a little yellow will even out almost every complexion. Yellow minimizes red, which may be inherent in skin's colouring as a result of tanning, aging or broken capillaries.
Test a shade on your jaw line or cheek. The correct shade should literally disappear into the skin and blend with the skin tone of the neck rather than the face.
When trying a new shade, it's best to test in natural light. Also be sure to allow a few minutes for the foundation to adapt to your skin before making a decision on the colour.
†Mary Kay® Crème-To-Powder Foundation was designed and intended to be used inside the Mary Kay® Compact. If you use this foundation outside of the compacts, remember to press down gently on the product when the product is close to the refill edge since the metal edges can be sharp. For best results, you'll want to use a cosmetic sponge.