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Twice a day, let the lifting begin. Powered by the TimeWise Repair® Volu-Firm® Complex, Lifting Serum helps provide youth-restoring firmness, volume and lift among other important benefits. In addition to ingredients that support the synthesis of proteins that provide strength and resilience,* this serum also is designed to influence the production of a very specific collagen – Collagen VII.** This specialized protein is only found adjacent to the DEJ, an area of the skin that plays a critical role in cellular communication and nutrient exchange.
The DEJ (dermal-epidermal junction) includes the area where the epidermis and dermis attach. In younger skin, the fingerlike projections of the DEJ – imagine a wavy line – allow nutrients to flow from one layer to another. As skin ages, these "waves" begin to flatten. This makes the skin more fragile, decreasing the amount of nutrients available to the epidermis and interfering with the skin's normal repair process. This flattening of the DEJ can cause skin to wrinkle and sag. Volu-Firm® Lifting Serum is formulated to help minimize damage to proteins in the DEJ and promote greater skin resilience.
In addition, Volu-Firm® Lifting Serum also contains a botanical extract that helps reduce the activity of MMPs (matrix metalloproteinases),* enzymes that play a major role in destroying skin proteins like collagen and elastin. By providing this benefit, this ingredient helps minimize damage to the skin matrix that ultimately contributes to the visible signs of advanced aging.
And since, as skin ages, dryness becomes more of an issue, Volu-Firm® Lifting Serum also immediately increases skin moisture by 61 percent.
*Based on in-vitro testing of key ingredients
** Based on in-vitro testing